François & Rianna
Help me finish Brotherhood Blueprint and reach those who need it most.
A documentary series that could save lives.
Here's why it matters...
"Thank you for your work. It is so needed. My partner killed himself because of all the reasons you outline. My children no longer have a father, and my son is desperately searching for a strong male role model in his life. Your work is so needed and valuable to reach men who are lost in the void. Thank you for helping them home."
A mother who wrote to Theo
Every day, men are leaving in silence. Not because they're weak, but because they don't have a safe space to be vulnerable. Brotherhood Blueprint changes that.
What We're Creating
Brotherhood Blueprint is a 9-episode documentary series addressing the male mental health crisis that's claiming lives every day.
WHAT WE'VE BUILT:
✅ 43 full-length interviews filmed (men and women of 16 nationalities)
✅ 720+ member community (started with 7 men in 2024)
✅ Proven model (30-60 men show up every Saturday morning)
✅ Real transformation (every week we witness breakthroughs through the power of sharing in a safe container)
WHAT WE NEED TO FINISH:
🎬 Film 17+ more interviews to finish the series
✂️ Post-production (editing, sound, music, 9 episodes, 60 interviews)
🌐 Tech infrastructure (streaming, platform, CRM, membership portal)
📢 Marketing & distribution (reach hundreds of thousands in year one)
We're out of runway. And we need your help to finish strong.
THE INVESTMENT OPPORTUNITY:
● Investment Range: £5,000 - £60,000 GBP (or EUR, USD, CAD, AUD, NZD equivalent)
● Return: 100% return in 18-24 months
● Type: Sponsorship/loan
● Repayment: From membership revenue (£925,201 projected Year 1)
Your Investment Goes To
MARKETING & DISTRIBUTION: (50%)
Paid ad campaigns to seed initial audience
1200 viral clips creation
Social media setup and content distribution
Email marketing infrastructure
Podcast outreach and promotion
OPERATIONS & TEAM: (17%)
VA support and project management
POST-PRODUCTION: (16%)
Edit 17+ new interviews then:
All 9 docuseries episodes edited and delivered
PRODUCTION & FILMING: (10%)
Final 17+ interviews
Brotherhood Studio setup (equipment, lighting, sound)
Ongoing podcast recording space (secured)
TECHNICAL INFRASTRUCTURE: (7%)
Platform build-out (streaming, membership area)
CRM and automation setup
White-label portal development for corporate partners
Why This Works
THE FLYWHEEL:
1. Documentary Series = Free Lead Magnet
● Hosted & Streamed on Brotherhood Blueprint Platform
● Viewer gives first name + email to watch
● Target 229,216 viewers in Year 1
2. Viewers Convert to Members:
● 3% → Monthly (£17/month)
● 1% → Annual (£99/year)
● 0.5% → Lifetime (£180)
● Based on proven conversion rates from previous documentary ("Time of the Sixth Sun")
3. Members Become Facilitators
● 0.25% → Facilitator Training (£197)
● 15% of facilitators → Leadership Certification (£997)
● Facilitators scale impact globally
4. Revenue Projection:
● Year 1 Gross Revenue: £925,201
● Year 1 Ad Spend: £263,599
● Investor Payback: 18-24 months from membership revenue
WHAT YOU GET AS AN INVESTOR:
✅ 100% financial return in 18-24 months
✅ Executive Producer Credit on all 9 episodes
✅ Lifetime Membership included
✅ VIP access to The Men's Summit (annual gathering)
✅ Recognition on investor page (unless you prefer anonymity)
The Proven Track Record
Theo has done this before with 'Time of the Sixth Sun' movie and docuseries
● Started with 30,000 email list (paid acquisition)
● Cost per viewer: £0.32
● Grew to 74,000 organically in 14 days (1.46x share rate)
● Viewers shared with friends wihout being asked
For Brotherhood Blueprint, we're being MORE conservative:
● £2.30 cost per viewer (vs £0.32 previously)
● 1:1 share rate (vs 1.46x previously)
● Lower conversion rates (3% vs higher in previous project)
When we hit Time of the Sixth Sun performance, investor returns come even faster.
Downloads & Information
Message from Theo
I've spent the last six months of my life on this project because I believe it can save lives. I've seen what happens when men have a safe space to be vulnerable as François witnesses at Bali Brotherhood every Saturday morning.
This documentary series is my way of scaling that experience so it can reach millions. If this speaks to you, I'd be deeply grateful for your support.
Theo van Dort
Creator & Executive Producer
Let's connect:
Theo's WhatsApp: +44 7836 343 458
Schedule a zoom call:
FAQ for Investors
Q: Is this equity or debt?
A: Neither. This is a sponsorship/loan structure. You get 100% return (2x your investment).
Q: What if the documentary doesn't make the projected revenue?
A: We've built conservative projections based on proven performance from Time of the Sixth Sun. However, returns are tied to actual revenue performance. We'll provide updates and full transparency.
Q: When do I get paid back?
A: Repayment begins once net revenue reaches profitability (projected Month 9-12). Full repayment completed by Month 18-24, depending on growth rate.
Q: Do you have others already invested?
A: Yes, plus crowdfunding contributions and a CSR donation from Solgar Vitamins, Benelux.
Q: What happens if you raise more than £60,000?
A: We'll use additional funds to accelerate marketing (reach more viewers faster), which speeds up investor returns.
“Together, we can write a new chapter for men and those that love them"
